Is Coffee Bean A Franchise?
Coffee Bean is an American coffee shop chain widely spread across the Middle East, Asia and the United States. Coffee Bean was founded in 1963 in Los Angeles, California. People often wonder if this successful chain is a franchise, and the answer is yes, Coffee Bean is a franchise.
What is a Franchise?
A franchise is defined as a business based on the marketing of goods or services where the owner of the franchise is granted the right to use the corporation’s trademark and to sell its products or services. Franchising is often used to increase the sale of a company’s product or service, and it can be a lucrative income for the franchisee.
Benefits of Running a Coffee Bean Franchise
A Coffee Bean Franchise offers numerous benefits to the franchisee. Some of these benefits include:
- Brand Recognition – By owning a Coffee Bean Franchise, the owner gets to benefit from the reputation of the company. The brand image of Coffee Bean is known throughout the world.
- Marketing Support – With a Coffee Bean Franchise, the owner gets access to the company’s promotional material, corporate websites, and other marketing tools to promote their business.
- Low Investment – Running a Coffee Bean Franchise isn’t too costly. The total investment required to open a Coffee Bean Franchise is approximately $320,000.
- Training Program – Coffee Bean provides a comprehensive training program to their franchisees. The training program covers topics like running a business, operating procedures, and best practices for customer service.
Conclusion
It is clear that Coffee Bean is a successful franchise. With its brand recognition, marketing support, low investment, and comprehensive training program, a Coffee Bean Franchise provides any aspiring business owner a great way to start their own business.
